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Category: Article

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How financial habits are changing across India’s middle class
  • Article
  • BFSI

How financial habits are changing across India’s middle class

  • Aishwarya Saxena
  • 04/08/2026
  • 0

For many years, the financial plan for the middle class in India used to be very simple: study hard, land a steady job, save money, […]

Fake loan apps vs RBI-compliant platforms: How borrowers can identify the difference
  • Article
  • BFSI
  • Interviews

Fake loan apps vs RBI-compliant platforms: How borrowers can identify the difference

  • Aishwarya Saxena
  • 30/06/2026
  • 0

India’s digital lending landscape has grown at a remarkable pace over the last few years. With smartphones in nearly every pocket and credit need that […]

Building the trust layer: The next phase of tokenized finance
  • Article
  • BFSI
  • Interviews

Building the trust layer: The next phase of tokenized finance

  • Aishwarya Saxena
  • 18/06/2026
  • 0

Wall Street’s growing interest in tokenization signals more than a passing blockchain trend. It reflects a broader shift in how financial institutions are thinking about […]

Rise of embedded InsurTech models
  • Article
  • BFSI
  • Fintech
  • Interviews

Rise of embedded InsurTech models

  • Aishwarya Saxena
  • 15/06/2026
  • 0

The insurance industry is undergoing a significant transformation driven by digital adoption, evolving customer expectations, and the rise of connected financial ecosystems. Among the most […]

How salaried professionals are redefining the use of personal loans
  • Article
  • BFSI

How salaried professionals are redefining the use of personal loans

  • Aishwarya Saxena
  • 29/05/2026
  • 0

For years, loans in India were largely associated with financial stress. Borrowing was often viewed as something people turned to only during emergencies, medical crises, […]

Rebuilding relevance: Why co-operative banks must reinvent their urban customer strategy
  • Article
  • BFSI

Rebuilding relevance: Why co-operative banks must reinvent their urban customer strategy

  • Aishwarya Saxena
  • 29/05/2026
  • 0

India’s banking sector is witnessing a structural shift in customer behaviour, particularly across urban markets. For millennial customers, banking is no longer evaluated only through […]

Fueling AI with consent: How account aggregators are unlocking high-quality financial data
  • Article
  • BFSI

Fueling AI with consent: How account aggregators are unlocking high-quality financial data

  • Aishwarya Saxena
  • 08/05/2026
  • 0

Over the recent weeks, there is a silent yet powerful & permanent shift is taking place in Data – not just financial, even non-financial aka […]

How talent is becoming the biggest differentiator in digital lending”
  • Article
  • BFSI

How talent is becoming the biggest differentiator in digital lending”

  • Aishwarya Saxena
  • 16/04/2026
  • 0

For years, digital lending has been positioned as a technology-led disruption of traditional credit. Automated underwriting, quicker onboarding, and data-led decisioning shaped the narrative. But […]

AI-driven platforms are changing investment habits in India
  • Article

AI-driven platforms are changing investment habits in India

  • Aishwarya Saxena
  • 14/04/2026
  • 0

Significant growth in Indian retail investors is causing an unprecedented surge of activity, changing the status of the country’s overall finances. The number of demat […]

Building trust in digital credit ecosystems: What borrowers really look for today?
  • Article
  • BFSI

Building trust in digital credit ecosystems: What borrowers really look for today?

  • Aishwarya Saxena
  • 10/04/2026
  • 0

India’s digital lending ecosystem is scaling rapidly, but trust remains its most fragile currency. Access to credit has expanded significantly over the past few years, […]

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