Axis Mutual Fund has partnered with Grip Invest to offer select equity, debt and gold schemes through the investment platform, while enabling bond investors to automatically redirect their returns into mutual fund schemes.
The partnership strengthens Axis Mutual Fund’s digital distribution network and gives investors using the Grip Invest app access to a broader range of investment products alongside their fixed-income investments.
Through the platform, investors can access selected Axis Mutual Fund schemes across equity, debt and gold categories. The offering is designed to provide investors with additional options for building diversified portfolios based on their financial goals and risk preferences.
The partnership also introduces an automated reinvestment facility through Grip Invest’s Auto-SIP feature. Investors can use returns generated from their bond investments to purchase eligible Axis Mutual Fund schemes, reducing the need to manually reinvest those proceeds.
Nikhil Aggarwal, Founder and Group CEO, Grip Invest, said the facility is designed around the principle of compounding by helping bond investors keep their returns invested. He added that investors can choose to redirect those returns into equity, debt or gold funds while retaining flexibility over their investments.
Boniface Noronha, Chief Digital Officer, Axis Mutual Fund, said the collaboration responds to growing demand for investment solutions that are simple and integrated into investors’ financial journeys. He added that the partnership is intended to make mutual fund investing more convenient while supporting diversification and long-term wealth creation.
The collaboration is part of Axis Mutual Fund’s broader strategy of expanding its digital presence through fintech partnerships. For Grip Invest, adding Axis Mutual Fund schemes broadens the investment choices available to its users, extending beyond fixed-income products to multiple mutual fund categories.
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