Logicbroker ties up with PayPal to power agentic commerce

Logicbroker has announced a partnership with PayPal aimed at simplifying merchant access to AI-driven agentic commerce.

The collaboration enables thousands of Logicbroker merchants to activate PayPal’s agentic commerce services, including store sync and forthcoming agentic payment features, with minimal technical effort.

As AI-based shopping expands across large language models and agentic browsers, merchants are under growing pressure to ensure their products are discoverable, accurately represented and fully transactable in these emerging channels. The partnership brings together Logicbroker’s enterprise-grade commerce orchestration and PayPal’s established payments infrastructure to offer a plug-and-play path into the agentic economy.

Through a single integration, Logicbroker merchants can connect product catalogues, inventory and fulfilment systems directly to PayPal’s store sync, eliminating the need for custom engineering and enabling access to AI shopping environments ranging from conversational agents to automated browser-driven commerce.

Omar Qari, CEO, Logicbroker, said, “Pairing our Intelligent Commerce Network with PayPal’s agentic commerce services and global payments infrastructure gives merchants a seamless way to turn AI-driven product discovery into a fully transactable storefront.”

Logicbroker’s orchestration engine prepares merchant catalogues for AI consumption, and when combined with PayPal’s store sync, a single integration can distribute product visibility across multiple AI-powered surfaces. This approach preserves merchant control over brand identity, customer relationships and fulfilment.

Historically, enterprise-grade commerce infrastructure and AI integrations have been time-consuming and expensive. By uniting Logicbroker’s high-volume capabilities with PayPal’s payment, fraud and buyer-protection systems, the partnership offers merchants of all sizes a turnkey route into AI commerce, covering discovery, transactions and fulfilment.

Michelle Gill, GM of Small Business and Financial Services, PayPal, noted, “Agentic commerce is reshaping the future of online shopping. By partnering with Logicbroker, we’re making it easier for merchants of all sizes to reach new AI surfaces while leveraging the commerce infrastructure PayPal has built over decades.”

The collaboration also addresses the challenges merchants face in AI-driven shopping environments, including fragmented protocols, inconsistent product representation and limited visibility into how AI channels present their products. Logicbroker standardises and orchestrates the data powering these channels, while PayPal delivers secure and reliable transaction capability, together reducing the complexity of becoming agentic-commerce ready.

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